Announcement of "Sunscreen" Awareness Survey Results-Clear Differences in Awareness Between Generations

 (1) About 70% of women use sunscreen on their faces. About 60% use it regardless of the season.

More than half of young people in their early twenties also use sunscreen on their bodies, and more than 30% use it on a daily basis regardless of the season.

(2) More than half of the women use "face / body" sunscreen. "For the body" is highly supported by people in their 20s, and "makeup base / milky lotion" type is highly supported by people in their 40s and above.

There is no difference between generations of women who use the most used "face and body" sunscreens.

(3) For sunscreen textures and older people, select "milky lotion type". For young people, the usage rate of "cream type" and "beauty essence type" will increase.

There are differences depending on the age, "essence type" and "spray type".

(4) What is required of sunscreen for the face, "correction effect" and "whitening" differ depending on the age.

There is no difference between generations in "not sunburn", "skin-friendly" and "non-greasy". Young people are looking for "correction effects" such as tone-up, and elderly people are important to "do not appear white."


(5) What is required of sunscreen for the body, "skin-friendly" and "correction effect" differ depending on the age.

More than 10% of young people and women want a "correction effect" such as tone-up on their bodies.

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