Shanghai MEIHE Group, reimported luxury cosmetics from the UK to China are doing well

 In China's ever-expanding cosmetics market, overseas luxury brands such as Europe, the United States and Asia are rapidly increasing their market share year by year in the mid- and high-priced base makeup categories.


The Shanghai MEIHE Group is a high-quality base makeup product with a skin care effect that beautifies and conditions the skin to meet the needs of Chinese women seeking high-quality medium- and high-priced base makeup. In September 2020, the UK-based luxury cosmetics brand "EXACTING" was launched.


In China, it has already been introduced in more than 500 stores such as department stores, variety shops, and commercial facilities, and we are considering expanding into Japan in the future.

Comments

Post a Comment

Popular posts from this blog

Beauty portal site lacore opens its first collaboration store in Kochi

 The beauty portal site "lacore" will be the first store to open on September 17, with the cooperation of ALA, which is engaged in space matching business, etc. "ViewT Cosme Supported by lacore" (weekdays 9: 00-22: 00, Saturdays, Sundays, and holidays from 9:00 to 22:00) was opened in the proposal-type bookstore "Kochi Tsutaya Books". "Lacore" is a beauty portal site where you can easily find cosmetics and beauty information that match you on LINE. We personalize and provide products and contents that suit the user's taste according to personal colors such as yellow base and blue base, information entered at the time of registration such as skin type and age, and behavior history on the site. Currently, the number of brands supported by "lacore" has exceeded 100, and the number of friends in the "lacore" LINE official account is 9.9 million (2021), especially among women in their 20s and 30s. It has exceeded (as of Septemb...
Read more

Sakamoto Yakuhin Kogyo, a new raw material that can thicken and gel a wide range of oils is popular

 Sakamoto Yakuhin Kogyo, known as a specialized manufacturer of natural glycerin, is based on polyglycerin fatty acid ester produced from plant-derived glycerin, and in addition to its thickening effect as a gelling agent for cosmetics, it feels smooth and feels good when applied. We are strengthening the proposal of "S-face BED-102" (dibasic acid ester), which is excellent in S-Face BED-102 can thicken and gel a wide range of oils from non-polar oils to polar oils, and can be used in various cosmetics such as make-up, oil cleansing and skin care creams to improve the feel and stability. The effect can be expected. "In the development of cosmetic products, the need for thickening and gelling agents for plant-derived oils is increasing, and since it was first unveiled at CITE JAPAN this year, there have been many inquiries for sample requests. Although it has not been acquired, there are voices that want to actually make a prototype and evaluate it. " In addition to ...
Read more

Saishunkan Pharmaceutical Co., Ltd. develops overseas business as a major pillar

Saishunkan Pharmaceutical Co., Ltd., which manufactures and sells cosmetics, pharmaceuticals, and quasi-drugs centered on the basic cosmetics "Domohorn Wrinkle," is now consuming about 120,000 people in 43 countries around the world, 10 years after its overseas expansion in 2011. People have purchased Domohorn Wrinkle products, of which 30,000 have made repeat purchases. In September 2021, the Domohorn Wrinkle brand started to be developed for the Chinese market by utilizing cross-border EC.
Read more