2021 Outbound measures, aiming to capture the Chinese market

 Although the corona wreck has hit the world economy, China's economic recovery is progressing rapidly.

Since the demand for Japanese cosmetics in China is still high, it is becoming more and more important to capture the Chinese market.

In this special feature, we interviewed seven companies about the current situation and future overseas strategies.

China live commerce market expands rapidly

2021 is expected to almost double

In China, live commerce is expanding rapidly due to the corona disaster.

It is supported by consumers because it can communicate in real time through the chat function in a live format different from normal EC.

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