Survey on "Popular ordered materials in the first half of this year" and "Forecast of ordered materials in the second half of this year"

 Approximately 70 types of materials were answered in the first half of this year. The top was 30 votes, which was "lactic acid bacteria" following last year's survey. Interest in the intestinal flora remains high, and each company is developing lactic acid bacteria with its own characteristics.

Evidence data is being accumulated, and product development of foods with functional claims is also active. Including "intestinal regulation", "reduction of body fat", "reduction of visceral fat", "maintenance of skin moisturization", "reduction of stress", "reduction of discomfort in eyes and nose", "improvement of sleep quality", etc. Functional foods are distributed.

Last fall, a food with a functional claim that "helps maintain the immune function of healthy people" using plasma lactic acid bacteria as a functional ingredient appeared. Supplements, yogurt, chewable products, etc. are on sale and are attracting much attention. The new health claim has accepted the "improve vaginal environment and condition vaginal condition" label.

Second place is "NMN", which was added to the "non-pharmaceutical list" last spring. In last year's survey, there were only 2 votes, but this time we got 23 votes. It has made great strides in the past year. It is popular as a "rejuvenation supplement" in China, and it can be seen that orders for cross-border EC are increasing.